Single Grain

SEPTEMBER 8, 2020

One of the best ways to decrease digital marketing spend and increase sales is to generate more qualified clicks from the content that you already have. In other words, focus on increasing your click-through rates. . What Is Click-Through Rate (CTR)? Click here to learn more and get started.

Click Through Rate 138

Click Through Rate SEO Clickbait Impressions 138

Single Grain

JULY 9, 2021

The digital advertising landscape has faced some drastic changes in the past decade. million people worldwide using ad blockers to avoid traditional display advertising, marketers have shifted their budgets to new advertising channels. What Is Native Advertising? Book My Free Native Advertising Consultation .

Native Advertising 134

Native Advertising Advertising Ad network Conversion 134

Single Grain

MARCH 3, 2023

There are two pillars that SaaS marketers usually focus on: owned marketing channels and paid social advertising. SaaS brands are exploring alternative marketing methods — like native advertising. Should you follow the trend and start with native advertising? Get My Free SaaS Marketing Plan What Is Native Advertising?

Native Advertising 97

Native Advertising Advertising CPC Brand Awareness 97

Single Grain

FEBRUARY 17, 2020

It's easier to do than advertising. ” P&G continued to test the water by underwriting NBC’s Radio Beauty School , a radio program designed to advertise the company’s Camay perfumed soap. Nielsen also found that branded content made consumers more likely to recommend that brand, outpacing pre-roll advertising by 4%.

Education 140

Education Pop-Up Entertainment Audience 140

Single Grain

SEPTEMBER 30, 2019

In the words of Google: “ A text ad is a form of marketing communication that advertisers can use to promote their product or service on the Google Network. ”. Advertising on the Display Network means that your ads can appear on more than 2 million websites, videos and apps. Get A Free Consultation. What Is a Text Ad?

A/B Testing 110

A/B Testing SEO Banner Conversion 110

Single Grain

MAY 30, 2023

But the most significant advantage of responsive display ads is “automation,” because these ads can adapt based on your brand’s display advertising strategy history and ad assets. And with more impressions and clicks, your conversion rate also improves. For one, they are easy to create and exceptional in reach.

Display Advertising 52

Display Advertising Machine Learning Conversion CPC 52

Single Grain

OCTOBER 1, 2020

A strong headline is attention-grabbing, informative, and makes you want to click it to read the full article. clickbait): To make your headlines more compelling, try a few of these quick tips: Numbers: People love lists and listicles, so include numbers and facts ( 12 Ways to Include Numbers in Your Blog Post Headlines ).

SEO 111

SEO Pop-Up A/B Testing Click Through Rate 111