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Geofencing Strategies for Hyper-Localized Mobile Ads

The Ad Tech Blog

Geofencing mobile ads offer a powerful way to target potential customers based on their location. By creating virtual boundaries, businesses can deliver personalized ads to users within a specific area, increasing engagement and conversion rates. FAQs What is geofencing in mobile advertising?

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Curb introduces one-stop advertising solution 

Martech

Today, Curb, a ride-hailing app for licensed taxis, announced Curb Journey Connect (CJC), which allows advertisers to execute cross-channel campaigns on mobile and in-cab screens. The new ad solution taps into Curb TaxiTV — original content shown on in-vehicle screens — and mobile ad units that run before, during and after rides.

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10 Best Facebook Advertising Strategies to Drive More Revenue

Single Grain

So if you stick to just one or two of your favorite Facebook advertising strategies, you’re missing out. In this article, I will share the top-performing Facebook ads strategies to maximize your digital marketing efforts. Work With Us What Are Facebook Ads? Advertising on Facebook is similar to Google Ads.

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Why we care about mobile marketing: A guide for marketers

Martech

Here are some things to consider to get the best out of mobile campaigns. Keep your mobile ads short and sweet. Reimagine what a mobile ad can be and break out of the traditional banner format to stand out on small screens. Go local with geo-targeting. Concise copy is key on a tiny screen.

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Strategies for Successful Mobile Programmatic Buying

Smart-Hub

However, marketing on social networks is not the only way for advertisers to drive engagement. Programmatic mobile advertising allows for achieving better results while significantly reducing human intervention. What is Mobile Programmatic Advertising? SmartHub's Features Have No Limits!

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How Cannabis Multi-State Operators Can Grow with Compliant Programmatic Advertising

PrograMetrix

How Cannabis Multi-State Operators Can Grow with Compliant Programmatic Advertising. However, it's difficult and often impossible to get cannabis ads approved on these platforms due to advertising rules and restrictions. Related: Report: Cannabis & CBD Digital Advertising Trends in 2020. Mobile Geofencing.

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Best Programmatic Advertising Agency: Top 6 Choices for 2022

Single Grain

By 2023, it's estimated that 91% of total digital ad spend will be on programmatic technology. To get the most out of your programmatic ad spend, it's wise to work with a programmatic advertising agency because of their immense experience in automated ad buying and selling. Top 6 Programmatic Advertising Agencies.

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