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How to Craft an Agency PR Plan That Drives New Business

Fuel Lines

Stanley Judd, Author, Think Rich While there are many things that go into a successful ad agency new business program, one that is often overlooked or underutilized is the strategic use of public relations. If you wanted to reach Chicago-area healthcare providers, our magazine could help you do so.

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The Case for Independent Agency Networks

Fuel Lines

ICOM is integrated with skills in all forms of commercial persuasion including public relations and digital marketing. ICOM has deep experience in Healthcare, Financial Services, Travel & Tourism, Automotive, Food, Retail and Telecommunications. To find out more about the benefits of ICOM membership contact me.

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DeepIntent Recognized as a Best Place to Work by Crain’s New York Business

Martech Series

DeepIntent, the leading healthcare advertising technology company built to improve better patient health and business outcomes, is pleased to be ranked no. “DeepIntent was founded with a mission to improve patient outcomes through the artful use of advertising, data science, and real-world clinical data.

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Paperclip Inc. Names New Head of Marketing

Martech Series

Megan Brandow will lead marketing and public relations for all Paperclip products, including Paperclip’s new breakthrough encryption-in-use/searchable encryption solution: Paperclip SAFE. Brandow began her career in PR and social media at a large advertising agency based in Rochester, NY.

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Shade along the Croisette: Has Cannes become a corrupt plumber’s union instead of a brilliant ideas festival?

Gods of Advertising

In addition, the festival created massive new groups, including public relations, healthcare and social causes. The advertising categories were still there, of course, and you could enter them six ways to Sunday, depending on budgets and other criteria. Your Titanium Grand Prix winner at Cannes: an emoji.

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What Is Gambling Advertising?

Clearcode

In the past few years, gambling advertising has been growing steadily due to the development of online gambling platforms and the increase of mobile devices available on the market. More than 440 gambling advertisers invested $738 million across digital, print and TV ads in 2022.

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Top 9 immersive marketing events of 2023

Martech

Highlighting a strong focus on industry and business case uses for immersive such as healthcare, architecture and construction, prior years have included tracks dedicated to cross-vertical topics such as marketing, sales, infrastructure, 5G, storytelling, perception, and IoT. the developer audience using augmented reality.