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Automatic Redirects Flood Video Ad Space (and it’s Just Getting Started)

Ad Monsters

Video advertising, once a safe haven in the digital space, is now under siege by malvertising attacks, demanding immediate action from publishers, SSPs, and video platforms to secure their technology stacks. Video advertising has always been a bright spot for the industry: effective, profitable, and malware-free.

Ad Space 105
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How to Produce Paid Facebook Video Ads for Mobile Like a Pro

Single Grain

This comprehensive how-to guide for Facebook video ads was updated and expanded for 2020 to provide even more information. Are you trying to run Facebook ads, but no matter how much time you spend tweaking your campaigns, they just don’t seem to be bringing the results you’ve been promising to your boss? NEW & IMPROVED!

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Make the Most Out of Mid-Roll Ads: Best Practices for Publishers

Brid.tv

Mid-roll ads are a type of instream video ads that show up during video playback (as opposed to pre-rolls , which play before, and post-rolls , which play after a video). Mid-rolls are one of the most common (as any YouTube user will tell you) types of video ads out there and for a good reason.

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Native Video Advertising – What Brands Need to Know

Brid.tv

In recent years, the digital advertising industry has seen major changes in how brands promote themselves. The days of annoying pop-ups are long behind us. And with the primary goal of the new era being the improvement of user experience, it means less intrusive ads and more subtle ways of advertising.

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What you need to know about mobile game advertising

Martech

Last year Apple and Google decided to make identifier for advertisers (IDFA) an opt-in choice for users and that changed everything for marketers. IDFA, which had been enabled by default, made it relatively easy to measure and target mobile gaming ads. There is still some hope for gaming advertisers though.

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Most Viewed Video Ads: Avengers Endgame

illumin

Their ad features Captain Marvel, played by Brie Larson, returning to help the Avengers battle for the fate of the universe. First though, she’s brought up to speed on what she’s missed while she was away – including cell phones, avocado toast, and of course, the all-new Audi e-tron SUV. Coming in second place is Funko. WATCH NOW.

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55+ Predictions for 2025 Marketing Trends

Karola Karlson

TL;DR: Marketing trends will continue to shift A LOT this year Writing about 2024 marketing trends , I focused on the Big Five of trends, including Gen Z social media, UGC-style content, AI hype going down (I was wrong) and sustainability going up. Democracy: more small brands able to launch digital ad campaigns without hiring an agency.