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How Publishers Are Using AI Tools To Achieve Their Ad And Rev Ops Goals

Ad Monsters

“We looked at two metrics in the beginning—click-through rate and engagement rate—and saw double-digit increases in both,” Nuzzo says. A key focus of this partnership was boosting the effectiveness of Vox Media’s affiliate commerce product, The Strategist Gift Scout.

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Youtube Affiliate Marketing - Guide 2021

Lemonads

There’s a chance you’re already working with affiliate marketing and you are exploring new ways to increase your passive income, or you are completely new to this and you want to know-how are all those YouTubers making a living. We will very quickly introduce you to affiliate marketing and then get to Youtube.

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LeadGen Strategy: Should You Develop an Affiliate Marketing Lead Generation Program?

Lemonads

LeadGen Strategy: Should You Develop an Affiliate Marketing Lead Generation Program? Instead, you can develop a lead generation affiliate program that allows you to partner with independent marketers, who attract potential customers while you focus on delivering a great customer experience.

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The Top 10 Google Sheets Functions for Affiliate Media Buyers (Tips + Tricks Included)

Lemonads

Have you ever taken a second to think about the variety of metrics that affiliate media buyers handle on a daily basis? These marketing professionals have to track click-through rates, ad spend, conversions, return-on-income, and an array of different statistics, so keeping these organized and updated can be a challenge on its own.

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The Prevention of Ad Fraud

YieldBird

If it is lower, that means there’s a chance your traffic, visits, and clicks are coming from fraudulent sources since the ads couldn’t be seen by actual people. High Click Through Rates : While not always an indication of ad fraud, it could be a piece of the puzzle. 10 ways to prevent ad fraud 1.

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What Are KPIs in Advertising? +10 Marketing KPIs Affiliates Need to Monitor

Lemonads

Affiliates have a huge amount of information available, but assessing all of this data is usually too labor-intensive for a marketer with limited resources. In these cases, knowing which are the most important marketing key performance indicators (KPIs) can help you set up your affiliate campaign for success.

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Navigating the creator economy: Strategies for brands and marketing teams

Martech

Affiliate marketing. Creators earn commissions for sales generated through their unique links. Also, set reasonable benchmarks to measure performance — impressions, click-through rates, conversions, etc. Paid posts, videos or newsletters on platforms like YouTube, Instagram or direct email campaigns.

Marketing 135