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What is CPA Advertising?

Lemonads

A brief and complete document about CPA Advertising. CPA advertising is yet another acronym fish in the marketing ocean, and we know that understanding every acronym’s concept out there is quite a challenge. CPA stands for Cost Per Action. CPA is the cost measurement of a specific digital action. Your CPA is $10.

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Affiliate Definition: Different Types, Best Niches, and How to Become an Affiliate Marketer

Lemonads

Becoming an affiliate is a great way to take control of your professional life and make money out of the knowledge you already have. Affiliate marketing is one of the most popular forms of digital advertising and companies rely on this technique to connect with different consumer segments that have distinct needs.

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What Are KPIs in Advertising? +10 Marketing KPIs Affiliates Need to Monitor

Lemonads

Affiliates have a huge amount of information available, but assessing all of this data is usually too labor-intensive for a marketer with limited resources. In these cases, knowing which are the most important marketing key performance indicators (KPIs) can help you set up your affiliate campaign for success.

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Ad Network vs Affiliate Network: What is the Difference?

Lemonads

Affiliate marketing generates 15% of the digital media industry’s global revenue, so this type of advertising produced almost 23 billion US dollars in 2019 alone. The rapid growth of affiliate marketing shows no signs of slowing down, which has inspired many people to take up the mantle and try to succeed in this competitive playing field.

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The Prevention of Ad Fraud

YieldBird

Know Your Traffic Source Before you really do anything to fight affiliate fraud, you need to know where your ads are running. Affiliates see a chance to score some cheap traffic and risk having bots clicking on their ad to boost the other side’s PPC revenue. But always remember to get proactive with protecting your performance.

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Social Media Affiliate Marketing Guide 2021

Lemonads

How to make money with social media with affiliate marketing? Using Facebook, Instagram, TikTok, YouTube, and Other Networks in Your Campaigns Affiliates play a crucial role in the marketing industry because they relieve pressure from advertisers while allowing these companies to find new clients.

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Affiliate Media Buy case study How to deal with very large scale networks

Lemonads

We first opted for a target CPA budget, with the same idea of having the less spent possible until getting results. The target CPA was determined by the maximal payout we could possibly have with advertisers. The other idea was to run an ab test to clearly determine an optimal CPC. It was way too much for a CPA of 4.75