Martech Series

DECEMBER 14, 2022

After AdCombo and Taboola had hosted the joint webinar about starting Native ads and maintaining a stable ROI in November, more AdCombo affiliates launched campaigns with Taboola, broadening their opportunities in affiliate marketing. Marketing Technology News: MarTech Interview With Alex Song, CEO and Founder at Proxima.

Native Advertising 118

Native Advertising Affiliates ROI CPA 118

Martech Series

OCTOBER 21, 2022

AdCombo intends to add a Telegram bot that will notify affiliates of any offer changes. The bot will promptly send information to affiliates to let them adjust their campaigns without time loss. The bot will send messages to all active affiliates who can start the bot with unique personal keys.

Affiliates 91

Affiliates CPA Communications MarTech 91

Martech Series

OCTOBER 31, 2022

In this time of economic uncertainty, the CPA Cost per Action model – orders, installations and applications – is especially attractive for companies in Eastern Europe. Marketing Technology News: MarTech Interview With Rémy Claret, CMO and Co-founder at Odaseva.

CPA 90

CPA Affiliates Brand Awareness Marketing 90

Martech

JUNE 29, 2022

In addition to the traditional affiliate relationships with publishers, performance marketing opportunities now include influencers on social media, e-commerce-focused web destinations and creators all across the digital landscape. It’s also worthwhile to monitor your CPA along with lead quality and/or sales volume.

Marketing 101

Marketing Affiliates CPA ROI 101

Martech Series

SEPTEMBER 13, 2022

A sustainable solution to this is the CPA advertising model. CPA stands for Cost Per Action, meaning advertisers get charged only when a user performs an action. How fraudsters are taking advantage of the CPA advertising model. Unusual increase in affiliate or publisher attribution sales.

CPA 64

CPA Affiliates Conversion Retargeting 64

Martech Series

NOVEMBER 11, 2022

Marketers utilizing performance marketing are also likely to increase revenue streams, specifically through affiliate marketing. Marketing Technology News: MarTech Interview with Bogdan Carlescu, VP of Marketing at Creatopy. The post Performance Marketing Best Practices appeared first on MarTech Series.

CPL 88

CPL Marketing CPA Affiliates 88

Clearcode

MARCH 21, 2023

Performance and affiliate ad networks: Use the revenue share, cost-per-click (CPC), or cost-per-action (CPA) pricing model. Renting an AdTech or MarTech platform involves signing a contract with a vendor and paying a recurring fee to use the platform, typically on a monthly basis. mobile, video, native).

Ad network 52

Ad network Header Bidding Ad Ops Ad Server 52