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In todays fast-paced digital advertising world, full-service agencies are embracing forward momentum and finding new opportunities to scale their businesses with cutting-edge technology and innovative media solutions. But, here at Digital Remedy, were helping agencies break through the noise with tangible products built to address real needs.
Brandawareness and sales trends are important and provide useful KPI numbers, but they reflect the entire campaign. So you learn how effective that creative was in a particular communication moment for a particular individual. When measuring the impact of creatives, marketers typically rely on circumstantial evidence.
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