Single Grain

AUGUST 24, 2023

And to be better than the rest usually requires the help of an agency. So understanding how to choose a digital marketing agency is crucial. Digital marketing agencies promise to navigate these waters on your behalf. Why do many businesses partner with an agency rather than hire in-house?

Agency 98

Agency Marketing SEO Brand Awareness 98

Single Grain

APRIL 3, 2020

If you’re a skilled marketer, you’ve probably dreamed of starting your own agency and building a business that gives you freedom and a sense of accomplishment. Bonus: We created a video detailing the playbook that Eric used to take Single Grain from zero to a 7-figure agency. Industry (Healthcare, Education, etc.). Click To Tweet.

Agency 107

Agency Marketing SEO Brand Awareness 107

Single Grain

JANUARY 16, 2025

This post is all about creating and optimizing a high-ticket agency funnel to attract the right clients and boost conversions. The secret is creating a high-ticket agency funnel to target the right clients and using strategic selling tactics. How does the high-ticket agency funnel differ? For example, an agency offered a $44.90

Agency 52

Agency Conversion Rate Conversion Audience 52

AdvertiseMint

JANUARY 12, 2025

By tapping into Reddit’s community dynamics and subreddit-specific audiences, a Reddit advertising agency can craft tailored campaigns that drive traffic and conversions. Selecting the appropriate format depends on your campaign’s specific objectives, whether it’s boosting brand awareness, generating leads, or driving sales.

ROI 52

ROI Conversion Conversion Rate Brand Awareness 52

Basis

DECEMBER 4, 2024

To explore how these trends may impact brands and agencies in 2025, we brought together four industry veterans to share their insights and predictions. For example, in the search space, budgets once focused solely on bottom-funnel KPIs can now support broader brand-building goals.

Advertising 88

Advertising Retail Pop-Up Media 88

Digital Remedy

OCTOBER 2, 2023

Other sectors seeing an optimistic adjustment in advertising expectations include financial institutions, loan services, plumbing and HVAC services, and real estate agencies. Brand Authenticity: Tailoring your marketing messages to suit the local culture or needs can make your brand more relatable and trustworthy.

Agency 105

Agency Retargeting Real Estate Brand Awareness 105

Martech

NOVEMBER 29, 2022

Fifty-six percent of media buyers at brands and agencies are investing in metaverse advertising and marketing initiatives or considering it, the IAB reported in their recent 2023 outlook survey. Here are the top reasons why marketers are making this investment: Build brand awareness/recognition (52%). Metaverse goals.

Marketing 112

Marketing Brand Awareness eCommerce ROI 112

Martech

FEBRUARY 28, 2024

Now, marketing needs to show ROI quickly. This process of gathering leads at the top and moving them to the bottom is mechanical and ignores how brand awareness develops into active demand. This occurs over time and increases in different ways in the form of the “demand generation curve,” as we call it in our agency.

Marketing 139

Marketing Brand Awareness Viewability Audience 139

Single Grain

MARCH 11, 2022

The best B2B SEO agency could be the key to transforming your business. A B2B SEO agency could be your best chance of staying ahead of the curve. A B2B SEO agency could be your best chance of staying ahead of the curve. In this post, we'll provide a curated list of top agencies to choose from. Top 5 B2B SEO Agencies.

SEO 98

SEO Agency Marketing ROI 98

Single Grain

AUGUST 18, 2023

Finding the right digital marketing agency isn’t easy. But the digital marketing case studies they showcase on their site can offer invaluable insights for businesses looking to hire an agency. That said, there are a number of marketing strategies that will accomplish your goals while making your ROI. Here’s a snapshot of each.

ROI 98

ROI Marketing SEO CPA 98

Digiday

MARCH 1, 2023

The way agencies deliver performance metrics is shifting, as brands seek to expand in retail media and shift priorities following the pandemic. And with the pandemic continuing to impact consumer trends, agencies and brands are finding that they need to reprioritize some metrics that faded into the background over the last few years.

Retail 69

Retail Agency Click Through Rate Brand Awareness 69

Martech

AUGUST 4, 2022

However, only 12% expect a large increase compared to 26% last year, according to digital marketing agency Wpromote’s State of B2B Digital Marketing report. What is surprising is that increasing brand awareness came in at No. ROI again leads the pack, with 40% citing it. Nearly two-thirds expect a moderate increase.

Marketing 119

Marketing Conversion Rate Brand Awareness Display Advertising 119

Single Grain

JANUARY 9, 2025

ABM offers many benefits, such as a higher ROI , personalized engagement , aligned marketing and sales teams , better customer retention , and a shorter sales cycle. This is why 76% of marketers say they get a higher ROI with ABM than other marketing strategies. Here are some reasons why ABM is worth the investment.

Marketing 52

Marketing ROI Brand Awareness Machine Learning 52

Martech

FEBRUARY 9, 2023

Brands advertising around the game this year are adapting to changes in media consumption and shopping with new digital partnerships and campaign strategies. Digital agency Adtaxi, a digital marketing agency, projects that the number of streaming viewers will surpass those watching the Super Bowl on broadcast and cable. “It

Brand Awareness 98

Brand Awareness Pop-Up Retargeting Affiliates 98

Single Grain

MAY 5, 2023

By the end, you will have a better understanding of how a multi-channel marketing approach can help boost your PPC advertising ROI. The Approach To address this concern, CBS contracted a PPC agency to build a new website that would improve the user experience and make it easier for customers to request quotes online.

ROI 52

ROI Advertising Conversion SEO 52

Basis

MAY 23, 2024

Rethinking The Dichotomy However, such a disparate approach to these marketing strategies can have negative impacts for brands and advertisers—particularly in the long-term. Research has shown that the long-term effects of marketing account for 60% of total ad spend ROI , where short-term effects make up only 40%.

ROI 95

ROI Brand Awareness A/B Testing Audience 95

Digiday

JULY 10, 2022

It was a busy week in the business-to-business world last week, as two major media agencies opened their doors and expertise to marketers who want to solidify their business-side connections. They’re people,” said Eric Perko, founder of independent media agency Apollo Partners. “To

Media 72

Media Agency Ad Tech Brand Awareness 72

Single Grain

APRIL 25, 2022

With so many PPC agencies claiming to be the best, finding an experienced, reputable, results-driven one for your business is always challenging. In this guide, I will not only provide a curated list of the top ten choices, but I will help you select the best paid search marketing agency for your business. Let's begin.

Agency 52

Agency Marketing A/B Testing ROI 52

Single Grain

DECEMBER 8, 2020

You need to make a direct impact on revenue, not just brand awareness. In this article, you will find out what to pay attention to when choosing both marketing consultants and agencies to work on growing your tech business. Dive Deeper : * How to Start a Marketing Agency in 2020 (From a 7-Figure Agency CEO). *

Marketing 134

Marketing Pop-Up A/B Testing SEO 134

Martech Series

JULY 14, 2022

“Advertisers have embraced CTV and they’re shifting bigger budgets to the medium as an essential buy for driving brand awareness and performance marketing,” said Tom Cox, President of Premion. Achieving Brand Awareness and Performance Marketing Goals Seen as Significant Advantages.

Advertising 76

Advertising Brand Awareness Brand Lift Impressions 76

Single Grain

FEBRUARY 17, 2022

In this guide, I will share the best B2C and B2B SaaS marketing agencies that will help you to improve your MRR (Monthly Recurring Revenue) and minimize SaaS customer churn. TABLE OF CONTENTS: ↓ What Is a SaaS Marketing Agency? . How to Choose a SaaS Marketing Agency . What Do SaaS Marketing Agencies Charge?

Agency 59

Agency Marketing SEO ROI 59

Single Grain

AUGUST 24, 2022

This means that it’s becoming a challenge to find a reputable advertising agency that has the experience and talent to help you create and launch a successful advertising strategy. If you are confused where to begin and looking for help to find the best advertising agency for your brand, you’ve come to the right place.

Agency 59

Agency Advertising SEO Retargeting 59

Single Grain

FEBRUARY 27, 2025

This makes it an ideal tool for all marketers, regardless of agency or business model, who may not have the budget for expensive development resources. The Shift Toward Video in Personal Branding Video content is popular among agencies since it effectively shows your business and attracts more accounts.

Marketing 52

Marketing SEO Audience Agency 52

Single Grain

FEBRUARY 24, 2023

That’s where B2B marketing agencies come in. These agencies take care of all your B2B company’s marketing needs (plus all the challenges!), We’ve put together a list of the top 10 B2B marketing agencies to help you discover the perfect agency to take your business to the next level.

Agency 59

Agency Marketing SEO Conversion Rate 59

Single Grain

MAY 5, 2022

That’s why so many companies wind up hiring a SaaS content marketing agency. To make it easier for you, we've curated a list of the top 5 SaaS content marketing agencies. TABLE OF CONTENTS: ↓ What Is a SaaS Content Marketing Agency? The Benefits of Hiring a SaaS Content Marketing Agency. Red Flags to Watch Out For.

Agency 59

Agency Marketing SEO ROI 59

Single Grain

JULY 22, 2022

So if you are a Web3 business owner, you’ll need the assistance of an expert Web3 marketing agency to successfully promote your service or product and reach your desired audiences. We’ve curated the top 10 Web3 marketing agencies and offer guidance on selecting the best one for your blockchain-based business.

Agency 64

Agency Marketing SEO Media 64

Single Grain

MARCH 7, 2022

In this post, we'll provide our curated list of the top 8 crypto PR agencies, as well as how crypto PR differs from traditional PR, why you might need to hire such an agency, and how to select the best one. 8 Best Crypto PR Agencies. Why Do You Need a Crypto Marketing Agency? Last Word on Crypto PR Agencies.

Agency 52

Agency Public Relations SEO Brand Awareness 52

Single Grain

MAY 4, 2022

This is where WordPress SEO agencies are so helpful: They have the experience and skills to take your website to the next level. But don't just hire any digital marketing agency, because knowing SEO doesn't automatically make them a WordPress SEO expert. TABLE OF CONTENTS: ↓ What Is a WordPress SEO Agency? Link building.

SEO 59

SEO Agency Conversion ROI 59

Martech

APRIL 19, 2024

But big-ticket purchases in B2C and B2B will help marketers see ROI with a small number of wins, which pushes some marketers toward quality. They can choose from brand awareness, driving traffic and collecting leads. Lauren Petrullo is the CEO and founder of marketing agency Mongoose Media LLC. More questions?

Media 122

Media Marketing Machine Learning MarTech 122

Martech

MARCH 15, 2022

It streamlines the increasingly complex processes of buying and selling digital advertisements and enables brands to make the best use of their budget, maximizing their ROI. Ultimately, adtech is a set of technologies and platforms brands and agencies can use to optimize their advertising operations.

First-Party Cookies 120

First-Party Cookies Cookies Impressions Ad Exchange 120

AdvertiseMint

JANUARY 14, 2024

Are you searching for a top Facebook ads agency in USA? If you aren’t an experienced digital advertiser, it’s best to hire a Facebook ads agency. If you aren’t an experienced digital advertiser, it’s best to hire a Facebook ads agency. Different businesses have different needs.

Agency 52

Agency Click Through Rate Audience Brand Awareness 52

Single Grain

JUNE 30, 2022

To get the most out of your programmatic ad spend, it's wise to work with a programmatic advertising agency because of their immense experience in automated ad buying and selling. We've curated this list of the top 6 programmatic ad agencies to make it easier for you to choose a reputable one. Top 6 Programmatic Advertising Agencies.

Agency 52

Agency Advertising Retargeting Conversion 52

Martech

OCTOBER 17, 2023

Assign a campaign captain Whether it’s an in-house marketer or an agency partner, having someone to liaise, guide and oversee influencer relations streamlines the process. More reach generally equates to more brand awareness. Share of voice impact: Measure your brand mentions against competitors.

Marketing 119

Marketing Audience Brand Awareness ROI 119

AdvertiseMint

JANUARY 19, 2024

Can I find a Facebook marketing agency near me? Finding the best Facebook marketing agency near you could be the game-changer your business needs. These specialized agencies have the tools and expertise to amplify your online presence and turn clicks into customers. What Are Facebook Marketing Services? Proven track record.

Agency 52

Agency Marketing Conversion Rate Audience 52

Martech

NOVEMBER 3, 2021

Or are you meeting your revenue goals and looking to expand brand awareness? Look at your own data to compare the ROI across paid traffic and organic traffic, and make sure your comparative budgets are in line with your returns. Let the numbers do the talking, and plan your budget with your final ROI in mind.

SEO 115

SEO Conversion Rate ROI Conversion 115

Single Grain

MARCH 2, 2022

A B2B SaaS marketing agency can provide the professional help you need to overcome all these issues. This guide that will help you answer these questions so that you know what to look for when hiring an agency to take your B2B SaaS business to the next level. What Does a B2B SaaS Marketing Agency Do? But how do you find one?

Agency 52

Agency Marketing SEO Communications 52

Martech

JANUARY 9, 2024

Let’s explore some tips and strategies to tap into the creator economy, enhance brand visibility, forge strong creator partnerships and authentically engage with communities. One thing to be aware of: Agencies will cost more due to added services, so consider whether or not the cost aligns with your ultimate budget and expected ROI.

Marketing 132

Marketing Audience Click Through Rate Conversion 132