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How to Craft an Agency PR Plan That Drives New Business

Fuel Lines

Stanley Judd, Author, Think Rich While there are many things that go into a successful ad agency new business program, one that is often overlooked or underutilized is the strategic use of public relations. If you wanted to reach Chicago-area healthcare providers, our magazine could help you do so.

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The Case for Independent Agency Networks

Fuel Lines

This guest article was written by Gary Burandt, the executive director of of the International Communications Agency Network, Inc. ICOM), a $3 billion USD network of 90 independent agencies in 70 countries. Gary is an Ad agency veteran and has worked around the world for top global agencies. Their agencies prospered.

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Paperclip Inc. Names New Head of Marketing

Martech Series

Megan Brandow will lead marketing and public relations for all Paperclip products, including Paperclip’s new breakthrough encryption-in-use/searchable encryption solution: Paperclip SAFE. Brandow began her career in PR and social media at a large advertising agency based in Rochester, NY.

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Shade along the Croisette: Has Cannes become a corrupt plumber’s union instead of a brilliant ideas festival?

Gods of Advertising

In addition, the festival created massive new groups, including public relations, healthcare and social causes. For agencies and the like, entries became an advanced class in spending money. Full disclosure: Every agency I’ve ever worked at has participated in Cannes. Well, he gets the last laugh.

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Best B2B Marketing Agencies: Top 10 Choices for 2023

Single Grain

That’s where B2B marketing agencies come in. These agencies take care of all your B2B company’s marketing needs (plus all the challenges!), We’ve put together a list of the top 10 B2B marketing agencies to help you discover the perfect agency to take your business to the next level.

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Top 9 immersive marketing events of 2023

Martech

Highlighting a strong focus on industry and business case uses for immersive such as healthcare, architecture and construction, prior years have included tracks dedicated to cross-vertical topics such as marketing, sales, infrastructure, 5G, storytelling, perception, and IoT. Passes run upward of $3,000 for the official conference sessions.

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Top 10 immersive marketing events of 2023

Martech

Highlighting a strong focus on industry and business case uses for immersive such as healthcare, architecture and construction, prior years have included tracks dedicated to cross-vertical topics such as marketing, sales, infrastructure, 5G, storytelling, perception, and IoT. Passes run upward of $3,000 for the official conference sessions.

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