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How to Create a Niche Ad Agency Blog to Boost New Business Opportunities

Fuel Lines

I share my philosophy and tips on how agencies can use a niche blog for new business. A blog provides agencies with the perfect platform to create a niche that is appealing to a specific target audience, it also allows them to have a clear point of differentiation from their competition and a position of expertise.

Agency 279
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The Science of Great Tweets for Ad Agency New Business

Fuel Lines

This is a guide to highlight the best tips, practices and studies to help your agency succeed on Twitter. I write articles about tips, tactics and trends for advertising, digital, media and Public Relations professionals. I’ve been actively creating content since 2007, a year after Twitter was founded.

Agency 275
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Report: 2013 New Business Social Media Survey

Fuel Lines

Almost 70% of agencies surveyed believe that social media is great for new business and 81% believe it to be an efficient tool for networking. Most agencies sat on the sidelines during the rapid rise of social media and didn’t really participate until around 2010. Most had no clear objective beyond this.

Media 264
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4 marketing ‘jobs to be done’ being transformed by genAI

Martech

Communications and public relations experts use genAI to produce content for press releases, interviews and executive briefings, but its capabilities go further. Content strategists have long used genAI for idea generation, drafting text and optimizing content for SEO and SEM.

Marketing 123
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7 best link-building services for SEO performance

Martech

Many agencies and platforms out there claim to do incredible work, but it’s hard to know who to trust. That’s why we’ve put together a list of the best link-building services to consider helping you achieve improved SEO results in an ethical, white-hat manner. What is link building, and why is it important?

SEO 109
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Where Does PR Fit Into Your Marketing Strategy?

Ad Rants

Public relations and marketing used to be like oil and water, two separate entities that didn't mix. These were strong, long-lived campaigns formed by PR agencies. A marketer can connect with an influencer via Instagram and create a brand positive campaign just like a PR agency used to do.

Marketing 201
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NFT Marketing Agencies: Best Way to Promote Your NFT Project

Single Grain

This means that the competition is growing and, thus, the need for an NFT marketing agency is also rising. In this article, I will share a list of the top NFT marketing agencies and discuss the importance of working with such an agency. SEO is also helpful for branded NFT searches. NFT promotion is an art in itself.

Agency 113