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For Rocket Companies CMO, A Rebrand Is Just The First Step Towards Disruption

Adweek

For the past nine months, Rocket Companies, along with creative agency of record Mirimar, and design agency Otherway, has been studying brands like Nike, Apple, and Airbnb to inform the direction of its rebrand.

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These Real Estate Ads Take Neighbor Antics to Absurd New Heights

Adweek

French real estate platform SeLoger brings this truth to life through a campaign that depicts quirky and unexpected encounters with neighbors. Created by French agency Interruption, the three ads take place in.

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Zillow Offers Some Reassurances About Moving After Emotional Bluey Episode

Adweek

While the Heelers eventually decided to stay put, real estate marketplace Zillow and Ryan Reynolds' agency, Maximum Effort, used. The double-length episode of Emmy Award-winning Disney+ family show Bluey, "The Sign," brought in more than 10.4

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As 2023 Looms, Holding Companies’ Return to Office Plans Are Clouded in Uncertainty

Adweek

Agency executives want their people back in the office. They would rather not waste away their real estate--which has been redesigned to accommodate collaborative work--but they also don't want people who prefer working from home to resign in protest.

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A 4-step writing formula for ad agency new business

Fuel Lines

The 1992 movie, Glengarry, Glen Ross , was about a group of desperate and struggling real estate agents. This is an excellent 4-step formula for any writing project: screenplays, sales letters, ad copy, blog posts, news releases, agency presentations and web pages. Agency Blogs Content Marketing Inbound Marketing A.I.D.A.

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Qobrix Introduces an Advanced Ecosystem of Portals for Real Estate Professionals

Martech Series

Qobrix , a leading provider of real estate software, has developed an ecosystem of portals for real estate professionals. The CRM is designed to streamline the sales process for real estate agents and property developers by managing their entire sales pipeline and automating manual-intensive tasks.

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Twitter: Find Prospects Using The Business Journal’s Network

Fuel Lines

Is your agency looking for new business prospects on Twitter? New Business Tools Social Media Twitter ad agency new business American City Business Journal Michael Gass prospective client prospects The Business Journal' Our media products provide comprehensive coverage of business news from a local, regional and national perspective.