The effectiveness crisis in B2B marketing: Why MOps must shift focus now
Martech
APRIL 11, 2024
Indeed, marketers use AI to brainstorm ideas, write copy, generate content, improve audience targeting, build landing pages, analyze data, parse text and find insights, customer intelligence and more. Note: Demand creation does not mean manufacturing demand from scratch at a prospective client’s organization. Demand conversion (e.g.,
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