Remove Audience Remove CPL Remove Pharmaceuticals
article thumbnail

How to Build a Powerful Marketing Funnel (Step by Step)

Single Grain

Middle of the Funnel: The MoFu stage nurtures audiences who have shown interest in your brand or products but have not purchased yet. An example might be purchasing a pharmaceutical drug. Action Goal: Encourage the audience to take a specific action. Content at the ToFu stage should be educational, informative and engaging.

Marketing 105
article thumbnail

17 Cheapest Ad Networks for Best PPC Conversions in 2024

Single Grain

Those of you in the adult, tobacco, pharmaceutical , gaming and weaponry industries, as well as affiliate marketers , may find yourself shut out of popular platforms due to these regulations and therefore may simply need to find alternative advertising networks out of necessity. There’s a reason why they’re so popular.