Smart-Hub

JUNE 17, 2024

Powered by machine learning algorithms, programmatic mobile ad buying enables advertisers to purchase mobile ad inventory automatically via a demand-side platform (DSP). Marketers only need to set up the campaign; the platform does the rest. What is Mobile Programmatic Advertising?

Demand Side Platform 60

Demand Side Platform Ad Exchange A/B Testing Mobile Ads 60

Lemonads

APRIL 29, 2020

So, having monitored the Adcash story for a while now, we've provided a comprehensive review in order to better understand the range of products and services the platform has to offer. Adcash is a well recognised demand-side platform (DSP) , providing mainstream traffic on a global scale. Let’s check out our findings.

Affiliates 52

Affiliates CPA CPM CPC 52

Smart-Hub

DECEMBER 18, 2023

RTB eliminates all these processes and allows advertisers to deliver their ads to the most relevant audiences within just a couple of seconds (or even faster). Instead, they purchase an audience, meaning that their ads are delivered exactly to those users who are likely to get interested in their products or services.

Ad Exchange 49

Ad Exchange Ad Inventory Demand Side Platform Impressions 49

Smart-Hub

JANUARY 23, 2023

Due to its flexibility, programmatic can be used for various tasks: the ability to buy videos and multiple formats with high standards of visibility and reaching performance (using accurate audience targeting, retargeting, and automatic optimization of campaigns by CPA). To join an algorithmic buy, publishers must sign up for an SSP.

Advertising 40

Advertising Ad Exchange Banner Header Bidding 40

Adtelligent

OCTOBER 6, 2021

Ad exchanges usually connect sellers and buyers via supply-side platforms (SSPs) and demand-side platforms (DSPs). Essentially, DMP is a platform that gathers data from all advertising channels and accumulates as much information about the audiences as possible.

Header Bidding 52

Header Bidding Ad Exchange Ad Inventory Demand Side Platform 52

Lemonads

OCTOBER 18, 2020

Push advertising has become a staple in the affiliate world because it is used by thousands of affiliates to connect with audiences around the globe There’s no denying that push notifications are here to stay, but there are dozens or even hundreds of traffic sources you can work with.

Ad network 52

Ad network Affiliates CPC CPA 52

Monetize More

APRIL 13, 2023

Whether you’re an up-and-coming publisher trying to maximize their earnings or a premium publisher with millions of visitors, knowing the A-Z of header bidding in 2023 and what is header bidding in digital marketing is a must! The winning bid is decided between all the available demand-side platforms, and the highest bidding is selected.

Header Bidding 52

Header Bidding Ad Server Impressions Ad Inventory 52