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The Crazy Advertising Technology Landscape

InMobi

Verification Tech Verification services add an additional layer of tech to each ad campaign. The additional information an advertiser gains using a verification service would include things like: The percent of ads displayed that were viewable to the end user. What specific websites/apps the ad ran on.

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Strategies for Successful Mobile Programmatic Buying

Smart-Hub

Get a Consultation For Free Contact us 5 Strategies for Successful Mobile Programmatic Buying Programmatic is more than buying ad slots — it implies “purchasing” specific audiences. For example, a video ad can work great in case the goal is to drive traffic while informing the audience about a discount can be done with the help of banners.