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7 Split Test Strategies You Won’t Regret Running

Single Grain

The purpose of a split test is to compare two or more variations of a specific element (such as a web page or specific elements on a web page like the CTA button, email, advertisement or app interface) to determine which one performs better in achieving a predefined goal.

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Best Ecommerce Consulting Agency: Our Top 5 Picks for 2022

Single Grain

They’ll also provide guidance on how you can attract and engage your audience through the right marketing campaigns. Partnering with you on your business growth, consultants can help you to understand why previous advertising campaigns haven’t worked and help you explore new sales channels. Get My Free Ecommerce Marketing Plan.