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RichAds platform allows running campaigns with different ad formats - push, pop and native but this review will be devoted to push notifications. So, if you want to cover new audiences, RichPush in-page push is what you definitely need. Choose campaign type There are different types of ads you can launch in RichAds - push, pop, native.
Digital advertising heavily relies on algorithms since they allow marketers to reach their targetaudiences. All this happens thanks to algorithms that evaluate the relevance of the content to this specific user according to the targeting settings. Marketers only need to set up their campaigns on a DSP.
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