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Content drives traffic: A study by Millennial Media has found that nearly one-quarter of consumers who keep up with auto info (21 percent) read automobile content daily. Integration with social media provides opportunities to auto retailers to engage customers, build brand credibility and loyalty.
3) Lots of Ad Formats at Your Disposal Beyond Display Ads and Banner Ads Traditional ad formats like display ads and banners definitely have their place. Even the automobile industry is getting in on the app action. After all, they’re easy to insert and are not disruptive. These are far from the only creative options too.
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