InMobi

JUNE 12, 2020

The COVID outbreak has disrupted how consumers shop, businesses sell, and marketers communicate. Undoubtedly, the connected, multitasking, multimedia consumer expects a personalized communication irrespective of the device they are using at their end.

Marketing 52

Marketing AutoMobile Conversion Machine Learning 52

Single Grain

JUNE 5, 2023

It involves communicating directly with the audience through text, images, and videos. For an effective ad, your message should be direct and straightforward, clearly communicating how you can help solve a particular problem for people, as shown in this example of a Slack Facebook Ad. Avoid hard-to-understand, sugar-coated language.

Advertising 89

Advertising A/B Testing Geo targeting Audience 89

InMobi

JANUARY 10, 2019

Even the automobile industry is getting in on the app action. By using all that in-app advertising has to offer, app-first businesses can be sure they are effectively targeting, retargeting and communicating with their core app users. By far the best way to achieve these goals is through an in-app campaign.

Advertising 52

Advertising Marketing Mobile Ads Banner 52