Martech

MAY 24, 2022

As consumers access more advanced technology, old marketing strategies fail to impress them. It has found applications in healthcare, entertainment, automobiles, education, and many other industries (we’ll get into specific cases later). VR in the automobile industry. Modern VR, however, is still in its infancy.

AutoMobile 138

AutoMobile Marketing Healthcare Manufacturing 138

Martech Series

JULY 8, 2022

The global companies in attendance were impressed with the ability of AIMMO’s smart labeling technology to boost work efficiency and quality.

Marketing 110

Marketing AutoMobile Machine Learning Manufacturing 110

Martech Series

SEPTEMBER 28, 2022

In that spirit, let’s look at the automobile industry to see what we can learn. In the early days, auto manufacturers had to build cars from scratch. They couldn’t source engine parts from a component manufacturer because the industry was so new, and ancillary companies simply didn’t exist.

MarTech 88

MarTech Manufacturing AutoMobile Impressions 88

InMobi

APRIL 18, 2013

It is important for auto manufacturers to recognize this shift and set the stage with innovative and creative mobile ad campaigns. Content drives traffic: A study by Millennial Media has found that nearly one-quarter of consumers who keep up with auto info (21 percent) read automobile content daily.

AutoMobile 52

AutoMobile Rich Media Geo targeting Mobile Ads 52

Martech

NOVEMBER 18, 2022

Others include: The automobile. Be prepared for a full rollout and have manufacturing facilities, distributors, suppliers and other partners in place well before your go-live date. Marketing must lead and not just impress internal stakeholders. .” It’s the idea of creating value by bringing new ideas to life.

Communications 121

Communications Real Estate AutoMobile Marketing 121

Single Grain

JULY 31, 2019

Nissan, the Japanese multinational automobile manufacturer, leveraged the power of the mobile touch screen in a brilliant manner to generate engagement for its compact SUV ad ( note, this is just the regular video ad ): The Evil Snowmen ad had a video featuring Nissan's Rogue SUV that fought a gang of snowmen. Impressions.

Advertising 100

Advertising Mobile Ads Banner Rich Media 100