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Why traditional marketing systems can’t keep up with AI and what to do about it

Martech

Over the course of 150 years, manufacturing evolved from relying on skilled artisans and craftsmen to automated, computer-driven, flexible manufacturing systems. Machine learning can continually optimize campaigns, taking advantage of always-on feedback loops.

Marketing 125
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J.D. Power Acquires We Predict Data and Predictive Analytics Business

Martech Series

Power Automobile Repair and Warranty Data Sets, Expands Vehicle Quality and Dependability Intelligence. Power , a global leader in data analytics and customer intelligence, announced that it has acquired the data and predictive analytics business of We Predict, the UK-based provider of global automobile service and warranty analytics.

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‘AI Data Company’ AIMMO Positions to Serve US and European Markets

Martech Series

AIMMO also drew attention for its Machine Learning Model Operationalization Management Team, which is dedicated to providing ongoing technical support, and for its customizable services that can be tailored to individual projects to produce optimal results.

Marketing 110
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Marketing in the 'New Normal' needs Innovation; Cross-device Identity Graphs can help!

InMobi

For example, an automobile manufacturer might see value in targeting the household while fashion apparel brands are looking for targeting a specific audience in the age group of 25 to 40-years.