All About Advertising Law

JANUARY 13, 2014

On January 9, 2014, the Federal Trade Commission (“FTC”) announced settlements with nine automobile dealers relating to the advertising of auto sales and leases, one of the largest actions taken by the FTC against automobile dealers: [link].

AutoMobile 49

AutoMobile Finance Manufacturing Advertising 49

Martech Series

DECEMBER 29, 2022

For a successful product presentation, Italian luxury automobile manufacturer Ferrari teams up with Fortnite. Following its success in the gaming industry, Ferrari is preparing to further explore the metaverse and create a community of automobile enthusiasts.

Fashion 129

Fashion Pop-Up Food AutoMobile 129

InMobi

APRIL 18, 2013

It is important for auto manufacturers to recognize this shift and set the stage with innovative and creative mobile ad campaigns. Content drives traffic: A study by Millennial Media has found that nearly one-quarter of consumers who keep up with auto info (21 percent) read automobile content daily.

AutoMobile 52

AutoMobile Rich Media Geo targeting Mobile Ads 52

Martech

NOVEMBER 18, 2022

Others include: The automobile. Be prepared for a full rollout and have manufacturing facilities, distributors, suppliers and other partners in place well before your go-live date. .” It’s the idea of creating value by bringing new ideas to life. The assembly line. The airplane. Electric vehicles. Rebranding: A definition.

Communications 121

Communications Real Estate AutoMobile Marketing 121

All About Advertising Law

OCTOBER 1, 2014

But, by way of background, those sections of the Act apply when suppliers, like manufacturers, provide different promotional payments or services to different resellers. In contrast, the main section of the Act, Section 2(a), relates to differences in prices to those resellers.

AutoMobile 40

AutoMobile Retail Manufacturing Food 40

InMobi

JUNE 12, 2020

For example, an automobile manufacturer might see value in targeting the household while fashion apparel brands are looking for targeting a specific audience in the age group of 25 to 40-years.

Marketing 52

Marketing AutoMobile Conversion Machine Learning 52

Single Grain

JULY 31, 2019

Nissan, the Japanese multinational automobile manufacturer, leveraged the power of the mobile touch screen in a brilliant manner to generate engagement for its compact SUV ad ( note, this is just the regular video ad ): The Evil Snowmen ad had a video featuring Nissan's Rogue SUV that fought a gang of snowmen.

Advertising 100

Advertising Mobile Ads Banner Rich Media 100

InMobi

JULY 15, 2019

For example, consider Google’s report into how a prospective car buyer gathers the information she needs to procure a new automobile. Over the course of three months, she conducts almost 140 Google searches, along with countless video views, image views and dealer and manufacturer interactions. It’s often hard to say.

Marketing 40

Marketing AutoMobile Brand Awareness Manufacturing 40