Martech

MAY 24, 2024

High-end consumer purchases, like automobiles and home improvement projects, will bear some resemblance to a B2B engagement because of their cost. HubSpot Marketing Hub HubSpot’s Marketing Hub offers a wide range of marketing tools, including email marketing, social media management and analytics.

A/B Testing 111

A/B Testing Marketing Machine Learning Retail 111

InMobi

JUNE 12, 2020

So has the media consumption – happening across a range of devices like the desktop to the laptop, tablet, connected TVs, albeit anchored on mobile. A campaign put together for one media channel cannot be slapped onto another and is most likely to fail in engaging your target audience. networked devices per capita.

Marketing 52

Marketing AutoMobile Conversion Machine Learning 52

Single Grain

JUNE 5, 2023

With its large user base and global reach, Facebook has positioned itself as an indispensable tool for businesses leveraging the power of social media marketing. Facebook Ads is the advertising platform of the leading social media platform, Facebook. Integrates well with other social media platforms leading to broader visibility.

Advertising 89

Advertising A/B Testing Geo targeting Audience 89

InMobi

JANUARY 10, 2019

As the number of cord-cutters and cord-nevers rises and as apps become more critical to media, expect app usage to rise even further. Even the automobile industry is getting in on the app action. In the U.S., the typical smartphone owner leverages more than 10 apps a day and around 30 in an average month.

Advertising 52

Advertising Marketing Mobile Ads Banner 52

InMobi

NOVEMBER 20, 2019

Audio Buffs, Social Media Enthusiasts and Online Shoppers are the three most prominent Car User segments across car brands. Motor Trend readers are real car people, highly interested in automobiles and car specifics. Individuals with auto finance apps tend to be younger, single renters (i.e. not homeowners).

Finance 52

Finance Audience Mobile Ads AutoMobile 52