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Momentum CRM Announces It is Now a Toyota SmartPath Approved CRM

Martech Series

Momentum CRM, a customer relationship management provider specializing in enabling elite automobile dealerships to maximize sales through proprietary software, customized support, and mentoring, has officially announced its Toyota SmartPath approval. “The seismic shift represented by SmartPath is incredibly exciting. .

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Why we care about AR and VR: A guide for marketers

Martech

It has found applications in healthcare, entertainment, automobiles, education, and many other industries (we’ll get into specific cases later). AR in retail. VR in the automobile industry. In fact, it debuted in the 1950s with Morton Heilig’s Sensorama and has been a staple of science fiction since the early 1930s.

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UserTesting Partners with AKQA to Help Global Brands Create and Deliver Innovative Digital Customer Experiences

Martech Series

AKQA, a design and innovation company, has been inspiring leading global companies and assisting in their digital transformation initiatives in a wide range of industries, including the communications, retail, airline, automobile, distribution, and banking industries.

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Marketing with Purpose: Driving Trust, Love and Loyalty

InMobi

A retail consumer has many expectations from an advertiser: brand quality, personalized experiences, and promoting ethical practices that leave a positive social, environmental, and economic impact. Automobiles: Auto consumers expect brands to share values that are similar to their own.

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B2C marketing automation: The tools, tactics and prerequisites for success

Martech

High-end consumer purchases, like automobiles and home improvement projects, will bear some resemblance to a B2B engagement because of their cost. If you’ve ever visited an online retailer to browse, and perhaps even added an item to your cart but never made the purchase, the retailer probably noticed.

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Metaverse and B2C Brands: 2022 Highlights

Martech Series

Industries are making strides in Metaverse whether its retail, fashion, alcohol, food, media, music, entertainment, etc. For a successful product presentation, Italian luxury automobile manufacturer Ferrari teams up with Fortnite. Following the code scan, users are asked to take a selfie, which is then placed on a virtual soccer ball.

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How Auto Brands Can Win With Mobile

InMobi

Content drives traffic: A study by Millennial Media has found that nearly one-quarter of consumers who keep up with auto info (21 percent) read automobile content daily. Integration with social media provides opportunities to auto retailers to engage customers, build brand credibility and loyalty.