Banner Brand Awareness Food 
Ad Beat
AUGUST 23, 2024
Publishers When it comes to publishers, Guinness prioritizes big names in the food and drink space , with about one-third of their budget spent on placements on a single website: Allrecipes. Source: Adbeat Their ads mostly appear on recipes, rather than anything specifically alcohol-related.
Single Grain
AUGUST 1, 2023
There are many benefits of native ads, such as increasing brand awareness and building trust among your audience. There are also some downsides of native ads to be aware of before investing in a campaign (we’ll cover those, too). Your brand can use lifestyle videos, such as this one from Giorgio Armani.
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Digiday
NOVEMBER 29, 2022
Most recently, that experimentation has led the 150-year-old Kraft-owned brand to Reddit, where it is looking to tap into the platform’s honest, in-depth food reviews. It’s a move that Keenan White, senior brand manager at the Kraft Heinz Company, said is meant to build up brand relevance and equity.
Smart-Hub
AUGUST 23, 2023
Aim and Strategy The Economist created an example of programmatic banner campaign aimed to reach 650,000 previously unseen prospects and stimulate a change in perceptions, not just to generate clicks. McDonald’s McDonald’s, a globally recognized fast-food chain, launched the ‘ Raise your Arches ‘ campaign in January 2023.
MNTN
JANUARY 13, 2023
Advertising may often feel like a lofty brand awareness play straight out of Emily in Paris. It’s often relied on by smaller brands that don’t have robust budgets to test both performance and brand awareness (the type of advertising that isn’t tied directly to outcomes). Plan Your Brand Positioning.
Single Grain
JULY 19, 2019
While there’s no one-size-fits-all formula to ensure a winning social media campaign, there are certainly lessons to be learned from brands who have managed to pull it off and are now reaping the benefits. What more could a fast food chain ask for? Click here to download it for free right now! Get A Free Consultation. cents per view.”
Single Grain
JUNE 26, 2023
Note that these franchises have demonstrated success in multiple markets, have strong brand recognition, and a history of franchisee support. McDonald’s: One of the most recognized fast-food chains in the world, McDonald’s has thousands of locations globally.
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