Digiday

JANUARY 28, 2024

that their on-site cookie consent pop-ups do not meet the requirements set by the Privacy and Electronic Communications Regulations (PECR) and General Data Protection Regulation (GDPR). Sign up for Digiday newsletters to get the latest on media, marketing and the future of TV.

Cookies 89

Cookies Pop-Up Electronics GDPR 89

Martech Series

JULY 6, 2022

Brand marketing continues to experience huge shifts precipitated by the drastic changes in technology and electronic communication. We’ve gone from static banner ads to targeted video spots embedded in social feeds. These type of ad experiences are a far cry from the static banner ads of the early web.

Marketing 118

Marketing Pop-Up Banner Electronics 118

Single Grain

AUGUST 8, 2019

First, let's clear up the definition of remarketing and how it differs from/compares with retargeting. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. And guess what popped up on the side of my screen? Repeat buyers. Remarketing.

Conversion 108

Conversion Retargeting Conversion Rate A/B Testing 108

Clearcode

APRIL 21, 2023

Advertisements on websites can take various forms, such as banners, pop-ups, video ads, etc. When a publisher puts ad space up for sale, advertisers make offers to buy this space. Native advertising also saw its popularity among publishers as a revenue source drop from 76% in 2020 to 59% in 2022.

Header Bidding 90

Header Bidding Fill rate Ad Server Audience 90

Lemonads

JUNE 3, 2021

When building an affiliate program, advertisers have to specifically define what makes up a conversion, how much money is paid for each one, and the length of the advertising cookie. During this period, advertisers can cancel an order if the conversions produced are not up to scratch.

Affiliates 52

Affiliates Marketing Advertising Pop-Up 52

Lemonads

MARCH 30, 2020

There are probably many theories to affiliate marketing and running up for your business in the particular industry but it depends which strategy works for you. The affiliate marketer gets a commission when a user completes a sign-up process. Clothing and accessories, education, careers, consumer electronics, family, entertainment.

Affiliates 52

Affiliates Marketing Finance eCommerce 52

Single Grain

JUNE 5, 2023

Statista ) The American pay-per-performance value makes up 24.4% Forbes ) Mobile commerce will make up 6% of this figure. Statista ) The American pay-per-performance value makes up 24.4% Forbes ) Mobile commerce will make up 6% of this figure. Facebook (42%) and YouTube (38%) are the follow-ups. from 2020 to 2027.

Advertising 52

Advertising Finance CPC Brand Awareness 52