Ad Beat

MARCH 6, 2024

But, from a B2C perspective, the company is best known for appliances and other electronics products. percent as of Q4 2023 … Source: Statista …and it’s also a major player in countless other consumer electronics niches, including smart TVs, refrigerators, and laptops. And they’re hardly the only advertisers to bet big on video.

Electronics 61

Electronics Display Advertising Impressions Video Ads 61

MNTN

MARCH 19, 2024

Programmatic vs Display Ads Programmatic and display ads are often used interchangeably in digital advertising conversations, but they refer to different aspects of online advertising. Display ads , simply put, are a type of online advertising that comes in several forms, including banner ads, rich media, and more.

Demand Side Platform 97

Demand Side Platform Advertising Ad Exchange Impressions 97

InMobi

OCTOBER 13, 2020

Overall, 53% said they discover new products through mobile ads, with rates being even higher for those between 36 and 45 years old (59%) and those with adult children at home (58%). Video was followed by native ads (40%), banners (29%) and interstitial ads (25%).

Retail 52

Retail Advertising Mobile Ads Electronics 52

Clearcode

APRIL 21, 2023

Advertisements on websites can take various forms, such as banners, pop-ups, video ads, etc. Many publishers and media companies display various forms of advertising on their website to diversify their ad revenue.

Header Bidding 94

Header Bidding Fill rate Ad Server Audience 94

Clearcode

MARCH 23, 2023

Everything changed in 1994, when the telecommunications company AT&T displayed the first Internet ad on HotWired.com, which represented the beginning of digital advertising. Audio ads — served in between content when users are listening to music and podcasts. Email ads — displayed inside a retailer’s or company’s newsletters.

Retail 59

Retail Media eCommerce Audience 59

Single Grain

JUNE 5, 2023

User Guiding ) 99.01% of advertised products are marked as “new.” ( User Guiding ) 18% of advertised electronics are refurbished. User Guiding ) 34.68% of advertised video game consoles are second-hand. User Guiding ) Work With Us Video Advertising Statistics 80% of internet content was video in 2022. billion USD by 2023.

Advertising 52

Advertising Finance CPC Brand Awareness 52

MNTN

JANUARY 13, 2023

As the company plans its back-to-school campaign, the brand positioning aspect of their plan would tell them to focus on talking about protecting a student’s lockers, keeping their expensive electronics safe, or preventing pranksters from stealing their gym clothes. This can include banner ads, photo ads, and video ads. .

Advertising 52

Advertising CPA Marketing Brand Awareness 52