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3 Steps to Increase SaaS Conversion Rates with Customer Education

Single Grain

For a SaaS company , coming up with innovative ways to connect with customers becomes essential as the need to grow expands – a nd investing in customer education is one of them. It strengthens your brand awareness. Hence, the first step is determining the purpose of using it and setting up your goal(s).

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Let’s Be Upfront. What’s Your Plan for Performance TV?

MNTN

What’s up with NewFronts, and what’s new with the Upfronts? The ad industry’s event of the year is in full swing, as brands open up their wallets to snap up some deals—and we’re talking about some generous discounts. Last year, Ad Age revealed that TV ad prices during the upfronts are up to 20-40% lower during this time.

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SaaS Marketing Strategy: 12 Killer Ideas to Grow Your Company

Single Grain

” Traditional digital marketing for businesses often has many goals, including making a sale, earning an email address or even raising brand awareness. Changing the registration process for purchasing your SaaS product can have a positive impact on your conversion rate. you might see a decrease in conversion rate.

Marketing 145
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5 Sales Funnel Stages Explained (+Examples & Strategies)

MNTN

The marketing funnel would appeal to a broad range of potential customers and build brand awareness. For example, a consumer at the awareness stage might stumble upon a mattress ad after a rough nights sleep and check out your website for more information. Overall, at this stage you want potential customers to feel supported.

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5 Reasons How SEO Benefits Your SaaS Business (+ SaaS SEO Strategy)

Single Grain

Search engine optimization is the most significant source of attracting users for SaaS companies – d riving up to 68% of the organic traffic that they receive – yet only 11% of companies invest in content marketing. Maptive saw a 51% increase in software demo sign-ups. Simplify, simplify, simplify the sign-up process.

SEO 140
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How to Create a High-Performance Content Marketing Strategy in 2020

Single Grain

Building brand awareness. Try focusing on these KPIs: Sales: Number of conversions, which can be tracked in Google Analytics once you set up conversion tracking. Lead generation and email subscribers: Monitor new lead sign-ups, which can be evaluated by tracking the growth of your email list.

SEO 105
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How to Use Fresh, Creative Branding to Attract and Keep Attention  

Spoton Digital Media

Once you spend time looking at the world from your customer’s perspective, think about how your brand can fit into their viewpoint. Revisit your value propositions and market positioning, and come up with new ways to present your offerings to customers. If you need help with your brand refresh, let’s talk.

Pop-Up 95