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How We’re Adapting SEO to SEvO (Search Everywhere Optimization)

Single Grain

In the meantime, our team at Single Grain Marketing is adapting its traditional search engine optimization (SEO) services to search everywhere optimization (SEvO). And why should your company consider this as heavily as they do traditional SEO? Key Highlights Traditional SEO is no longer enough to attract an audience and convert leads.

SEO 52
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8 Off-Page SEO Strategies You Should Be Implementing Right Now

Single Grain

One big part of it is off-page SEO. So what exactly is off-page SEO? In this guide to off-page optimization, we’ll answer these questions and give you 8 easy 0ff page SEO strategies you can do right now. TABLE OF CONTENTS: ↓ What Is Off-Page SEO? Why Is Off-Page SEO Important? Off Page SEO FAQs.

SEO 136
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WTF is MER?

Digiday

It takes metrics beyond social media purchases or the amount of eyeballs seen via SEO, taking into account things like brand awareness or customer retention. But as more brands look to account for things like brand awareness, lifetime value and customer retention, ROAS is just that, a quick look.

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How to Start a Marketing Agency in 2020 (From a 7-Figure Agency CEO)

Single Grain

The problem with this is that at the beginning you probably don’t have the capital to hire true experts in each area (SEO, PPC ,etc). For example, if you feel you’re best at SEO, offer only SEO services. An example pitch might be: We help small to medium sized SaaS companies in the healthcare industry grow through SEO.

Agency 107
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Just Do It: What We Can Learn from Nike’s $39B Marketing Strategy

Single Grain

Let’s take a closer look at the tactics that Nike uses to build brand awareness and expand globally. Nike's designers are not afraid of being bold – as evidenced by their “green grass” golf shoes that hit the market in January 2019: Their SEO strategy is also up to the mark. Partnerships with Fashion Designers.

Marketing 109
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22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. 1) SEO A/B Split Testing. Marketing is all about testing, which is why SEO A/B split testing tops our list for 2019. . Get A Free Consultation. 2) Artificial Intelligence.

Marketing 111
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22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. When someone hovers their cursor over the image, a “shop now” button pops up and takes you to the product page: Video SEO. Check out this guide to learn more about YouTube SEO.

Marketing 108