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The WIR: Smart Fridges Used in CTV Fraud Scheme, TikTok Expands its CTV Efforts, and TF1 and M6 Prepare Concessions for Planned Merger

VideoWeek

G/O Media Offers Brand Lift Guarantees. The offering will guarantee brand lift metrics, with advertisers choosing three out of five metrics: awareness, consumer consideration, favourability, message association and purchase intent. Google Search Rework Targets SEO Gaming. Do Mobile Video Ads Drive Attention?

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How to Produce Paid Facebook Video Ads for Mobile Like a Pro

Single Grain

This comprehensive how-to guide for Facebook video ads was updated and expanded for 2020 to provide even more information. Are you trying to run Facebook ads, but no matter how much time you spend tweaking your campaigns, they just don’t seem to be bringing the results you’ve been promising to your boss? NEW & IMPROVED!