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Monitor the key metrics such as Click-ThroughRate (CTR), Cost per Click (CPC), Conversion Rate, and overall ROI. Not only that, but creating ads groups focused on individual product lines and narrowing the geographic scope of the campaign can result in a more targeted and effective local PPC campaign.
They have over 12 billion geo-targeted ads served regularly to 70K publishers around the world. You can calculate Ad Revenue either through the CPA or CPC models with low payout thresholds. These ads have high clickthroughrates as they grab a lot of attention persuading the viewer to learn more about the ad.
Still, from an advertiser’s point of view, it's difficult to tell which network can get you more clicks and a better return on investment. Using a platform like Taboola Native, publishers can feel confident in this model, because consumers can be targeted based on their locations, interests, behaviors, and platforms !
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