Click Through Rate CPL Header Bidding 
MNTN
FEBRUARY 12, 2025
Real-Time Bidding (RTB) Real-Time Bidding (RTB) is an automated auction process where advertisers bid on individual ad impressions in milliseconds, ensuring ads are served to the highest bidder in real-time. Cost Per Lead (CPL) The total campaign spend divided by the number of leads generated, helping assess cost efficiency.
Monetize More
JUNE 20, 2023
They advise publishers on ad placement, run their own programmatic stack, and integrate with header bidding setups. They focus on a CPL model and enable publishers to promote worldwide campaigns from over 120 countries and some of the biggest games. What Is In-Game Advertising?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Monetize More
SEPTEMBER 22, 2022
They advise publishers on ad placement, run their own programmatic stack, and integrate with header bidding setups. They focus on a CPL model and enable publishers to promote worldwide campaigns from over 120 countries and some of the biggest games. What Is In-Game Advertising?
MNTN
JANUARY 29, 2025
Real-Time Bidding (RTB) Real-Time Bidding (RTB) is an automated auction process where advertisers bid on individual ad impressions in milliseconds, ensuring the highest bidder wins the placement. Engagement Rate : For interactive ads, the percentage of users who interacted with the ad beyond just clicking (e.g.,
Expert insights. Personalized for you.
52 
Let's personalize your content