MNTN

JANUARY 7, 2025

Youll categorize respondents into one of three categories based on their ratings: Promoters (9-10) Passives (7-8) Detractors (0-6) Youll then use the following formula: NPS = % Promoters – % Detractors As an example, if 50% of your respondents are promoters, 30% are detractors, and 20% are passive, your NPS would be 20% (50% – 30%).

CPL 52

CPL CPA CPC Brand Awareness 52

InMobi

JANUARY 30, 2022

InMobi’s Glance helped Sprite conceptualize and launch the Sprite Cricket Premier League (CPL) - a highly engaging virtual cricket tournament on the users’ lock-screens that closely reflected the IPL format. million Sprite CPL gaming sessions were recorded on the Glance Game Center, with a 3.5X Further, a massive 2.3

CPL 52

CPL Click Through Rate Brand Awareness Advertising 52

Agility Ads

MAY 26, 2022

Mobile response rate is 2.72 percent on average , with the highest rates being over 11%. Here’s your chance to learn more about mobile advertising and how the Agility platform can help you reach your marketing goals. What Is Mobile Advertising? Make the Most of Your Mobile Ads with Agility.

CPC 40

CPC CPL Click Through Rate Advertising 40

Lemonads

MAY 30, 2021

KPIs in Advertising- It’s no secret that digital marketing strategies rely heavily on statistics to be successful. Affiliates have a huge amount of information available, but assessing all of this data is usually too labor-intensive for a marketer with limited resources.

Affiliates 52

Affiliates CPA Advertising Marketing 52

Single Grain

APRIL 24, 2023

With so many digital marketing tactics available, it can be challenging to know which ones will work best for your B2B business. That’s why we’ve put together a collection of eight B2B digital marketing case studies to inspire you. It has helped them stand out in a crowded market, making them a staple in their industry.

Marketing 52

Marketing Retargeting Click Through Rate Audience 52

MNTN

MARCH 19, 2024

Programmatic vs Digital Advertising Digital advertising encompasses all marketing efforts that use an electronic device or the internet, including display ads, social media, and email marketing, allowing brands to connect with a broad audience online. Reach : The number of unique viewers exposed to the ad. hovering, expanding).

Advertising 97

Advertising Demand Side Platform Ad Exchange Impressions 97

Automatad Inc.

FEBRUARY 9, 2023

eCPM considers all the different campaigns running on the publisher’s inventory, including CPM (cost per mille), CPC (cost per click), and CPL (cost per lead) campaigns, making it a more informative metric for publishers to use when evaluating the performance of their ad inventory.

CPM 52

CPM Ad Inventory Impressions CPL 52

Monetize More

JUNE 20, 2023

This lets them deliver quality campaigns that target the right markets at the right times. AppLovin AppLovin’s main focus is to help app developers with their app marketing campaigns. AppLovin supports a variety of ad formats and uses both CPI (Cost Per Install) & CPC (Cost Per Click) for its campaigns.

Ad network 52

Ad network Banner Video Ads Header Bidding 52

Monetize More

SEPTEMBER 22, 2022

This lets them deliver quality campaigns that target the right markets at the right times. AppLovin’s main focus is to help app developers with their app marketing campaigns. AppLovin supports a variety of ad formats and uses both CPI (Cost Per Install) & CPC (Cost Per Click) for its campaigns. What Is In-Game Advertising?

Ad network 52

Ad network Banner Video Ads Header Bidding 52

Kevel

MARCH 28, 2022

Cost-per-click (CPC) is a riskier model for publishers, since it introduces an unknown factor: click-through rates (CTRs). If you show an advertiser's ads and nobody clicks on them, you’ve “wasted” those impressions and make nothing. On top of that, are your advertisers sophisticated marketers?

CPC 52

CPC CPM CPA Impressions 52

Single Grain

NOVEMBER 14, 2023

So while market leaders like Facebook Ads and Google Ads are great platforms for driving targeted traffic, there are reasons to test alternative channels. These ads help you get in front of your target market before they start searching for your solution. 3) Bing Ads As of 2023, Bing has 3.02% of the search engine market share.

Ad network 98

Ad network Conversion CPC CPM 98

MNTN

FEBRUARY 13, 2025

B2B marketers are under increasing pressure to prove ROI and drive measurable results across every campaign. With the right B2B performance marketing strategy, businesses can optimize budgets, scale campaigns efficiently, and generate high-quality leads that convert into revenue. What Is B2B Performance Marketing?

Marketing 59

Marketing ROI Brand Awareness Conversion Rate 59

MNTN

JANUARY 29, 2025

” Programmatic vs Digital Advertising Digital advertising encompasses all marketing efforts that use an electronic device or the internet, including display ads, social media, and email marketing, allowing brands to connect with a broad audience online. Real-time insights allow for quick adjustments to improve results.

Advertising 52

Advertising Demand Side Platform Ad Exchange Impressions 52