InMobi

JUNE 18, 2019

Many app publishers today struggle to improve the average eCPMs (effective cost per thousand impressions) and ad fill rates they receive from the ads served to their users. Are there steps they can take to make sure all potential ad placements are filled and that every single ad unit is boosting the bottom line?

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Monetize More

FEBRUARY 24, 2023

Publishers should focus on optimizing their RPM, which takes into account both CPM and ad fill rates. RPM and CPM are the only metrics that matter for ad revenue : There are other metrics that publishers should focus on to maximize their ad revenue, such as click-through rate (CTR), viewability, and engagement.

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Monetize More

JUNE 22, 2022

Almost 70% of publishers in the food and gaming niche use a mix of interstitials and rewarded ads for mobile app monetization to maximize their ad revenue. Stay tuned to discover your future interstitial ad network partner by going through this post. AdMob or Google Ads for Interstitial Ads.

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Digital Turbine

NOVEMBER 21, 2023

To prevent interruptions to the user journey, Mintegral recommends that developers strategically deploy ad placements based on user behavior paths and habits. In Japanese manga apps, Mintegral has found that interactive videos and banners (especially MREC) demonstrate high click-through rates and monetization effectiveness.

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Brid.tv

DECEMBER 20, 2022

Between the two stand mobile ad networks and exchanges , which act as intermediaries. So what does the process of mobile advertising actually look like? Studies have shown that certain mobile ad formats , namely rewarded ads, can positively affect user spending and increase the volume of in-app purchases.

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Monetize More

JUNE 20, 2023

Click here to find out how you can sign up for Google AdMob with MonetizeMore. AppLovin specializes on the mobile ad networks niche and supports all ad formats from video ads to leaderboard ads. They have a 100% fill rate in the UK and offer excellent CPM’s. What Is In-Game Advertising?

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Monetize More

SEPTEMBER 22, 2022

Click here to find out how you can sign up for Google AdMob with MonetizeMore. AppLovin specializes on the mobile ad networks niche and supports all ad formats from video ads to leaderboard ads. They have a 100% fill rate in the UK and offer excellent CPM’s. Playwire (formerly Intergi).

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