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Referrals from Google search queries produce less than half of our traffic, and based on our analysis, AI-generated answers are being served on roughly 15% of searches across our categories, with the highest frequency in Health, Technology, and Finance.
12 percent of all time spent on a mobile device is in browsers, according to comScore. Roughly half of all smartphone owners don’t conduct mobilesearches. billion mobile connections /endpoints in the world, according to GSMA. Between 2016 and 2017, in-app video ads click-throughrates (CTR) grew 300 percent.
million unique emails have been sent, which had a 25% higher click-throughrate than non-personalized emails. The campaign generated a 65% click-throughrate and a 33.6% conversion rate, proving that the personal touch works. of mobilesearches and 34.4%
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Click Through Rate 
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