Click Through Rate Finance Mobile Search 
Martech
AUGUST 19, 2024
Referrals from Google search queries produce less than half of our traffic, and based on our analysis, AI-generated answers are being served on roughly 15% of searches across our categories, with the highest frequency in Health, Technology, and Finance.
InMobi
MAY 21, 2019
12 percent of all time spent on a mobile device is in browsers, according to comScore. Roughly half of all smartphone owners don’t conduct mobile searches. billion mobile connections /endpoints in the world, according to GSMA. Between 2016 and 2017, in-app video ads click-through rates (CTR) grew 300 percent.
Single Grain
DECEMBER 6, 2019
million unique emails have been sent, which had a 25% higher click-through rate than non-personalized emails. The campaign generated a 65% click-through rate and a 33.6% conversion rate, proving that the personal touch works. of mobile searches and 34.4%
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