InMobi

AUGUST 30, 2018

If you think the cost of mobile ad fraud is simply down to the fraudulent installs detected by your anti-fraud tool, then you are mistaken. Computing the dollar impact of ad fraud on your campaigns isn’t as direct. Payment to Anti-Fraud Tool As more and more money flows into digital and specifically mobile, ad fraud will grow.

Mobile Ads 52

Mobile Ads Click Through Rate Conversion Conversion Rate 52

Agility Ads

MAY 26, 2022

This allows you to customize messages to speak directly to the needs of each customer, which can increase engagement and conversion rates. Cost-effective – Mobile marketing is significantly cheaper than traditional marketing techniques, and it has a better ROI. Make the Most of Your Mobile Ads with Agility.

CPC 40

CPC CPL Click Through Rate Advertising 40

Single Grain

JULY 27, 2021

In 2019, Samer Biladi , the creative director of SkeletonHD , was struggling to see an impactful ROI from his Facebook ads. Instead of ignoring Facebook ads because they require more capital upfront, don’t be afraid to spend more as long as you still see an ROI from it. of users as it does to create a desktop ad for 1.7%

eCommerce 52

eCommerce CPM ROI Video Ads 52

InMobi

AUGUST 19, 2019

Use This Mobile User Acquisition Checklist For All of Your UA-Based Mobile Ad Campaigns. Mobile user acquisition strategies driven by through mobile ads, while effective, can quickly drain your budget if you’re not careful. If possible, definitely use video ads. That’ll cost you between $1.29

Click Through Rate 52

Click Through Rate Mobile Ads Impressions Video Ads 52

InMobi

AUGUST 26, 2016

Mobile video advertising is dynamic and eye-catching, especially when telling a story. It's fast becoming one of the most popular advertising channels among marketers due to: Higher engagement: Data from DG Media Mind shows the average click-through-rate (CTR) for in-stream video ads was 1.11

Video Ads 52

Video Ads Conversion Rate Click Through Rate Retail 52

AdvertiseMint

OCTOBER 24, 2023

Additionally, with the plethora of mobile devices in use, ensuring that in-app ad formats appear correctly across different screen sizes is crucial. In-app advertising offers advantages like targeted audience engagement, higher click-through rates, diverse ad formats, and improved user experience through personalized content.

Advertising 52

Advertising Conversion Rate Video Ads Click Through Rate 52

AdvertiseMint

JUNE 27, 2023

The multi-advertiser case study conducted by Adobe revealed that the utilization of multi-product ads could result in certain benefits: The click-through rate (CTR) has improved significantly, with an increase ranging from 50% to 300%. Click engagement has decreased costs by up to 35%, leading to lower CPC.

Advertising 59

Advertising Retargeting Video Ads Mobile Ads 59

Single Grain

JULY 17, 2023

Multichannel ads increase efficiency and cost-effectiveness and improve targeting and personalization to help companies to achieve better ROI. These ads can be displayed within mobile apps, websites, or even as in-app interstitials or rewarded videos.

Advertising 52

Advertising Demand Side Platform Ad Exchange Ad Inventory 52

Single Grain

JUNE 5, 2023

This data will help you identify the problems lookalike audiences face, how your brand and ads will help solve them, what methods will help them find your brand, and what the best ad formats for your Facebook strategy will be. It involves communicating directly with the audience through text, images, and videos.

Advertising 89

Advertising A/B Testing Geo targeting Audience 89

Monetize More

JUNE 20, 2023

Click here to find out how you can sign up for Google AdMob with MonetizeMore. AppLovin specializes on the mobile ad networks niche and supports all ad formats from video ads to leaderboard ads. InMobi InMobi boosts your marketing campaigns by showing gamers HD visuals to maximize impressions and ROI.

Ad network 52

Ad network Banner Video Ads Header Bidding 52

InMobi

DECEMBER 13, 2019

There’s a reason Grand View Research predicts the in-app mobile ad market to grow by a compound annual rate of more than 19% between 2019 and 2025. What is the ROI that you are looking for?” video click-through rates were 10x greater than CTRs for banners on average and 2x greater than the average CTR for native ads.

Advertising 52

Advertising Banner Marketing Rich Media 52

Monetize More

SEPTEMBER 22, 2022

Click here to find out how you can sign up for Google AdMob with MonetizeMore. AppLovin specializes on the mobile ad networks niche and supports all ad formats from video ads to leaderboard ads. InMobi boosts your marketing campaigns by showing gamers HD visuals to maximize impressions and ROI.

Ad network 52

Ad network Banner Video Ads Header Bidding 52

Monetize More

MAY 9, 2023

Enable Relevant Targeting By selecting certain target criteria when setting up an ad campaign, such as demographics or interests, it’s possible to tailor campaigns towards those who are most likely to engage with them (and therefore deliver higher click-through rates).

A/B Testing 52

A/B Testing Machine Learning Pop-Up Click Through Rate 52

Single Grain

JUNE 20, 2023

In this post, we’ll explore the latest trends, such as voice search optimization, visual search growth and augmented reality shopping, that are shaping the future of mobile marketing. Get ready to discover how you can stay ahead of the curve, captivate your audience and boost your ROI!

Advertising 52

Advertising Audience ROI Click Through Rate 52

Single Grain

NOVEMBER 14, 2023

Lastly, if you’re planning to run ads on Facebook, make sure you optimize for mobile since: 94% of all Facebook ad spend happens on mobile. B) Google Display Network Google’s Display Network lets you place ads on a network of millions of websites that have chosen to sell ad space in their content.

Ad network 98

Ad network Conversion CPC CPM 98