Martech

FEBRUARY 21, 2025

CPMs go up, CTRs drop and conversions stall. Click-through rates are low, cost per acquisition is climbing and conversions are nowhere near expectations. Retarget website visitors who viewed a product but didnt buy. Minimize navigation links, pop-ups and anything that pulls focus away from the CTA.

Conversion 91

Conversion Retargeting Audience Click Through Rate 91

Single Grain

OCTOBER 3, 2019

Your objective is to find some semblance of traction and start bringing the numbers up over time while looking for key spots to optimize. per click on average, while retail, apparel, travel and hospitality are all less than $.75 75 per click. The more clicks you get in relation to impressions, the less you pay for each action.

Retargeting 111

Retargeting Click Through Rate A/B Testing CPC 111

illumin

MAY 22, 2024

Millennial users make up 30% of total social media users in the US, with GenZ making up another 24.7%. Retargeting Another important feature of Meta ads is retargeting. By reminding these users of their previous interests, retargeting aims to bring them back into the sales funnel and increase the chances of conversion.

Retargeting 59

Retargeting Click Through Rate A/B Testing Machine Learning 59

Single Grain

NOVEMBER 16, 2022

Set Up all Your Holiday Marketing Automations. But you’re a business owner, so you probably don’t have the time to keep sending one-off emails this holiday season, which is exactly why setting up your marketing automations is key to the success of your campaigns. These emails should be automated so they send immediately after sign-up.

Pop-Up 52

Pop-Up Marketing Retargeting Shipping 52

Single Grain

AUGUST 24, 2023

New marketing tactics are popping up daily, so it can be tough for busy business owners and entrepreneurs to stay on top of the latest trends, figure out the best ways to use different platforms, and become a master in every area of digital marketing. Why do many businesses partner with an agency rather than hire in-house?

Agency 98

Agency Marketing SEO Brand Awareness 98

Single Grain

FEBRUARY 1, 2023

Only the best-performing websites have a conversion rate as high as 11%. Ranktracker ) A good website conversion rate is 2-5% across all industries. Mailchimp ) On average, the online retail industry has a conversion rate of 3%. The average conversion rate from SEO is around 14.6% on search engines and $90.80

Conversion Rate 59

Conversion Rate Conversion SEO A/B Testing 59

Single Grain

JULY 26, 2023

Remember the last time an ad for that pair of sneakers you’d been eyeing popped up in your Facebook feed? Tools like Google Analytics and Facebook Insights provide valuable data on ad impressions, click-through rates, conversions, and more. Or how your inbox receives promotional emails about the latest sales?

Advertising 52

Advertising Click Through Rate Retargeting SEO 52