AdExchanger

SEPTEMBER 16, 2022

There’s a new TLA (“three-letter acronym”) that’s crept into the media-buying conversation. MFA is a combination of paid traffic, clickbait and other incentivized traffic, engineered to create ad impressions and generate revenue. MFA: Made-for-advertising content.

Clickbait 110

Clickbait Pop-Up Advertising Impressions 110

Single Grain

OCTOBER 1, 2020

clickbait): To make your headlines more compelling, try a few of these quick tips: Numbers: People love lists and listicles, so include numbers and facts ( 12 Ways to Include Numbers in Your Blog Post Headlines ). You don’t need five paragraphs of build-up. sign up for your e-mail list (give them a compelling reason to do so).

SEO 111

SEO Pop-Up A/B Testing Click Through Rate 111

Lemonads

SEPTEMBER 25, 2020

We’ll give you some advice on how to optimize your push ads campaigns to boost traffic and conversion. Whenever the user is browsing, they will get a small pop-up at the top of their screen asking them if they’d like to allow push notifications. If they don’t then the pop-up disappears and that’s it.

Pop-Up 52

Pop-Up CPC Clickbait A/B Testing 52

Smart-Hub

MARCH 19, 2024

Let’s summarize the benefits of native advertising: Since native ads do not interrupt the user journey, they tend to have higher click-through and conversion rates and be more cost-effective in comparison with other ad types. Native ads usually record conversions only after the click, meaning they are easier to measure.

ROI 64

ROI Native Advertising Ad Exchange Banner 64

Single Grain

OCTOBER 12, 2023

If you host dinners with friends, it could be something as simple as recording dinner conversations in a vlog-style video. Since the market is so new and their product is relatively cheap, creating videos that generate brand awareness will also likely generate conversions. Take Lofi Girl as an example.

Impressions 98

Impressions Audience Machine Learning Brand Awareness 98

Banner Flow

DECEMBER 7, 2020

For instance, cybersecurity company Akamai has reported a staggering increase in global internet traffic of up to 30 per cent. Instagram Stories and Snapchat have become so popular that Facebook even snapped up the Stories format for their homepage feed. How TikTok has shaken up the market. The continued growth of video formats.

Media 52

Media Advertising Pop-Up Clickbait 52

Banner Flow

DECEMBER 7, 2020

For instance, cybersecurity company Akamai has reported a staggering increase in global internet traffic of up to 30 per cent. Instagram Stories and Snapchat have become so popular that Facebook even snapped up the Stories format for their homepage feed. How TikTok has shaken up the market. The continued growth of video formats.

Media 98

Media Advertising Pop-Up Clickbait 98