Remove Clickbait Remove Fashion Remove GDPR
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Privacy plus personalization: The new frontier of digital advertising

Martech

The current marketing paradigm reflects a concerted effort toward less invasive strategies, driven partly by regulatory frameworks such as the GDPR and CCPA, among others. Storytelling is never out of fashion, whether spanning 30 seconds or 30 minutes. Projections show that digital marketing in the U.S.

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The WIR: German Broadcasters Cooperate on Streaming, Google Vows to Fight Breakup of Ads Business, and Publicis Posts Another Strong Quarter

VideoWeek

X is also testing a new “clickbait” style ad that cannot be blocked or reported, according to Campaign. The Tribes are: Fitness Enthusiasts, Adrenaline Junkies, Lifelong Learners, Foodies, Experience Travelers, Beauty Gurus, New Movers, Everyday Investors, Luxurious Lifestyle Seekers, Green Drivers, Fashion Trend Chasers, and Tech Geeks.

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