InMobi

APRIL 25, 2013

On the other hand, traditional messaging & communication apps have started experiencing a slowdown in growth of users from the west and are looking for new expansion opportunities. Aggressive Marketing Strategy: Most communication apps have taken the route of organic growth & "word of mouth" for acquiring early users.

Geo targeting 40

Geo targeting Rich Media Communications Audience 40

InMobi

APRIL 29, 2014

Marketers should utilize interactive rich media ads, which should be intuitive and unintrusive. Tap into the creative side of moms by giving them control to customize how they communicate with your brand whether it’s Twitter, Facebook, e-mail, text, etc. It is important that marketers engage moms in brand conversations.

Mobile Ads 52

Mobile Ads Geo targeting Education Entertainment 52

InMobi

AUGUST 21, 2013

Mobile phones have elevated from a means to communicate into the channel of choice for information source. Although roaming data charges are higher, many airports offer free WiFi within the airports which provides an opportunity for retail brands to use geo targeted mobile ads and time bound offers to drive foot traffic.

Marketing 52

Marketing Geo targeting Mobile Ads Audience 52

Single Grain

JUNE 30, 2022

What are the modes of communication? Advanced campaign consultation, including geo-targeting and day-parting. Implement a cross-channel media buying strategy, including display, rich media, video, and dynamic creatives. Which ad platforms do you use? How do you measure conversions? Map audience journey.

Agency 52

Agency Advertising Retargeting Conversion 52