Martech

JULY 26, 2024

Rich media integration : Utilize high-quality videos, immersive infographics and virtual reality experiences to captivate and educate your audience. Interactive experiences : Integrate interactive elements such as live chats, virtual consultations and interactive product configurators to enhance user engagement.

Marketing 125

Marketing SEO Retargeting Conversion 125

Martech

SEPTEMBER 30, 2022

A tough market and continually changing global demands mean that brands need to get more creative and think outside the box to stand out from the 1000s of marketing communications customers receive daily. Generation Z is the most diverse, tech-savvy, and social media-connected generation ever. Gen Z customers. Do the unexpected.

Marketing 121

Marketing Audience SEO Machine Learning 121

Single Grain

NOVEMBER 13, 2019

They should be able to cater to your niche targeting needs while having the ability to run multiple ad formats such as in-app, pop-ups, rich media, pre-roll and email, among others. Retargeting – target people who have already engaged with your brand in the past. This is where programmatic creative comes into the picture.

Demand Side Platform 97

Demand Side Platform Ad Exchange Pop-Up Audience 97

RevX

APRIL 5, 2022

Demand Side Platform (DSP) is a media-buying tech platform, ideally with AI and deep-learning capabilities that communicate with ad exchanges, ad networks, and Data Management Platforms (DMPs) to bid in real-time for ad slots on offer by the Supply Side Platform (SSP). 6) Access to Quality Inventory. 9) Campaign Types.

Demand Side Platform 52

Demand Side Platform Machine Learning Rich Media Audience 52

InMobi

JULY 20, 2020

Myth #2: Users Spend Most of Their Time Engaging Only with the Largest Social Media Apps Over the last few years, mobile users have been spending more time outside of the “Walled Garden” social and communication apps. This enables buyers to retarget their desktop and mobile web users in a mobile app environment.

Advertising 52

Advertising Viewability Cookies Click Through Rate 52

Single Grain

JUNE 30, 2022

What are the modes of communication? Running retargeting campaigns based on target demographics. Retargeting is another expertise where they nurture your most qualified non-converted traffic by using a multi-platform approach. 3) Retarget People Who Have Shown Interest Earlier. Which ad platforms do you use? BPI Sports.

Agency 52

Agency Advertising Retargeting Conversion 52

InMobi

JANUARY 10, 2019

Native ads, experiential playable ads, interactive rich media ads, dynamic carousel ads, high impact interstitials and a whole lot more are in a mobile marketer’s creative arsenal when they go down the in-app route. These are far from the only creative options too. 6) Has Your App Developed an Audience Yet?

Advertising 52

Advertising Marketing Mobile Ads Banner 52