The Ad Tech Blog

JUNE 25, 2024

Geofencing mobile ads offer a powerful way to target potential customers based on their location. By creating virtual boundaries, businesses can deliver personalized ads to users within a specific area, increasing engagement and conversion rates. Geofencing can increase engagement and conversion rates.

Mobile Ads 130

Mobile Ads Conversion Rate Machine Learning Geo targeting 130

Martech Series

JANUARY 5, 2023

The label is visible to the phone’s camera, and the app activates the label on screen which is changed to animated display and it educates as well as entertains the user. Geo Targeting. In order to send users customized messages based on their location, geo-targeting marketing is utilized to locate the user.

Geo targeting 100

Geo targeting Marketing Brand Awareness Retail 100

Martech

AUGUST 25, 2022

And while the conversion rate was around 11% worse, the large increase in impressions more than made up for that. Setting this expectation requires a bit of client re-education because the industry has long touted a key benefit of PPC to be the immediacy of results and the corresponding ability to do instant optimization.

Machine Learning 108

Machine Learning Conversion Geo targeting Audience 108

AdvertiseMint

JANUARY 18, 2024

The focus is on informing, educating, and entertaining instead of always directly selling. Conversion Rate Optimization (CRO) Conversion rate optimization (CRO) means boosting the percentage of your website visitors who convert into customers. Let’s discuss 15 of them below. #1. Source: linkedin.com #7.

Marketing 97

Marketing SEO A/B Testing Conversion Rate 97

AdvertiseMint

JULY 15, 2023

Let’s look at each one separately: Publish blog posts regularly Publishing a blog is a great way to educate people about your services and products. Conversion rate A conversion happens any time a user takes a desired action. Knowing what the different strategies do can help you reach your marketing goals faster.

Marketing 52

Marketing Conversion Rate SEO Geo targeting 52

Monetize More

MAY 22, 2023

For instance, you can look at their age, gender, location, income, education, and purchase history to create detailed customer personas. You can also use different tones, such as educational, entertaining, or inspirational to match your audience’s interests. This means creating content that is relevant, informative, and engaging.

Finance 52

Finance Affiliates Ad network A/B Testing 52

Single Grain

AUGUST 24, 2023

A premier agency will not only produce data-informed content but will also have case studies showcasing a surge in conversion rates for similar businesses: For a B2B company, they should demonstrate proficiency in using platforms like LinkedIn for targeted campaigns, ensuring your content resonates with decision-makers in your niche.

Agency 98

Agency Marketing SEO Brand Awareness 98