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The Role of Mirror Neurons in Consumer Behavior

The Ad Tech Blog

This article explores how these specialized brain cells influence purchasing decisions and how marketers can leverage this knowledge to enhance engagement and conversion rates. Understanding mirror neurons can help improve engagement and conversion rates. They play a crucial role in empathy and imitation.

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Ecommerce Advertising Strategy: How We Doubled PPC Sales for ThinSlim Foods (w/ a 3X ROAS)

Single Grain

ThinSlim Foods is a brand of low-carb products that has been doing quite well: they’ve grown 100-150% every year for the last seven years. But although they were getting a good ROAS, they weren’t able to increase conversion volume with their account structure. ThinSlim Foods is easily one of our best-performing clients in COVID-19.

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6 B2B paid media platforms where you can advertise effectively

Martech

But how do you ensure you’re reaching someone truly looking for a food supplier for their restaurant and not just Joe Schmoe craving a steak dinner? Adobe Creative Cloud achieved a threefold increase in conversion rate and 100% higher CTR, thanks to Reddits strong community engagement compared to other platforms.

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8 Tactics for an Effective YouTube Social Media Strategy

Ad Rants

For example, if your fast food business is catering to young adults, posting videos about how to make a salad won't get you subscribers and engagement. He helps businesses increase conversion rates, close more sales, and get positive ROI from explainer videos (in that order). Identify your target audience.

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Discounts and election fatigue: What to expect for the holidays

Martech

Amazon fared better for conversions than its U.S. Ecommerce tech solution PriceSpider measured conversion rates on October 8 and found Amazon (12.6%) far ahead of Walmart (8.1%) and Target (4%). The electronics category saw a significant increase in discount rate, up 25% year-over-year. In the U.S.,

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Email And SMS to the Rescue. New Ecommerce Marketing Report Shows Brands’ Love for the Channels is Increasing

Martech Series

A conversion rate of 0.8% and a 6.34% click-to-conversion rate translated to a 12% increase in campaign orders. Sporting a conversion rate 2300% better than promotional campaigns, automated emails made up 31.5% year-over-year (YoY). of all email orders with only 1.8% of the total number of sends.

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How Remarketing Can Help Increase Conversions

Single Grain

How can you leverage that knowledge to increase our retargeting conversion rates? One online retailer increased their conversation rate by a 161% (compared to their previous campaigns) as a result of a remarketing campaign. The potential for business growth and conversion rate increases can be staggering.