Martech Series

JANUARY 5, 2023

Marketing Technology News: MarTech Interview with Rachel Dillon, EVP Sales and Marketing at Strategus. Geo Targeting. In order to send users customized messages based on their location, geo-targeting marketing is utilized to locate the user. Engage is a one-stop shop for push alerts that are geo-targeted.

Geo targeting 100

Geo targeting Marketing Brand Awareness Retail 100

Martech

AUGUST 25, 2022

And while the conversion rate was around 11% worse, the large increase in impressions more than made up for that. Geo-targeting. With automated bidding, you should be able to get conversions at the right price, even in locations that traditionally underperform. Source (Optmyzr internal data from May 2022.

Machine Learning 108

Machine Learning Conversion Geo targeting Audience 108

Martech

JUNE 1, 2022

Point-of-Interest targeting purchase. Weather-triggered targeting. Geo-fencing/geo-targeting. Voter-file targeting. It can help you have better ads created on your behalf, improve conversion rates, and more. What marketers need to know appeared first on MarTech. Purchase receipt.

Marketing 121

Marketing Cookies Geo targeting First-Party Cookies 121

Single Grain

APRIL 4, 2022

What They Do Best: They have a best-in-class marketing team that utilizes their analytical skills to identify your target market and work on making your site more visible to your audience. The team at WebFX uses different analytics tools to craft value-driven search ads, display ads, geo-targeted ads , and remarketing campaigns.

Agency 52

Agency SEO Conversion Rate ROI 52

Martech

SEPTEMBER 4, 2024

Using data analytics and advanced technology, we’ve cut our customer acquisition costs to a fraction of what our competitors spend and greatly increased our conversion rates. This geo-targeting ensures marketing content and messages are highly relevant to customers in specific locales. Processing.

Geo targeting 113

Geo targeting Communications Education Conversion Rate 113