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The referral program options that Affiliate Marketing offers include: Cost-per-click (CPC) affiliate programs that pay each time a user clicks the link Cost-per-lead (CPL) affiliate programs that pay whenever you receive a lead The affiliate programs that directly refer sales are the most effective referral programs. 24-hour Cookie duration.
Cost-per-lead (CPL) affiliate programs that pay whenever you receive a lead. Cookie Duration. An affiliate program’s cookie duration affects the amount of credit that the program gives to prospective buyers. . Platform-wise, Cookie durations vary drastically. For instance, Amazon’s cookie duration is 1 day.
You have different options within affiliate marketing to make money, payout type in CPA Marketing : CPL : Cost per lead CPS : Cost per Sale CPI : Cost per Install This also means you have to put on a lot of work to make your audience buy this specific product from your affiliate marketing links. Their internet path is followed by a cookie.
Cost Per Lead (CPL) : This is the total cost of your marketing campaign divided by the number of leads generated. Sales Qualified Leads (SQLs) : These are leads that have been vetted by both the marketing and sales teams and are deemed ready for the next stage in the sales process.
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