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Affiliate Commission - What is it and what types are there?

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When the users click on the link, a cookie is installed on their browser. This cookie has a lifetime as we mentioned. Amazon associates , for example, works with a 24-hour lifetime cookie. But there are 30 days lifetime cookies, 90 days lifetime cookies, and more. And here is where affiliate commissions appear.

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Advertisers: How To Choose Your CPA Network

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CPL ( Cost per Lead ) — where an advertiser pays for attracted user who signed up in the service, completed a questionnaire or an application for some service. In CPL and CPI models , you can set a fixed sum of payment. It is the most popular pricing model in affiliate marketing. Fixed sum of payment. Contract type.

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11 Best Affiliate Networks for Publishers [2023]

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The referral program options that Affiliate Marketing offers include: Cost-per-click (CPC) affiliate programs that pay each time a user clicks the link Cost-per-lead (CPL) affiliate programs that pay whenever you receive a lead The affiliate programs that directly refer sales are the most effective referral programs. 24-hour Cookie duration.

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11 Best Affiliate Networks for Publishers [2023]

Monetize More

Cost-per-lead (CPL) affiliate programs that pay whenever you receive a lead. Cookie Duration. An affiliate program’s cookie duration affects the amount of credit that the program gives to prospective buyers. . Platform-wise, Cookie durations vary drastically. For instance, Amazon’s cookie duration is 1 day.