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What Is Retargeting?

AdvertiseMint

Later, when they use other mobile apps or platforms, retargeting platforms use this collected data to show them tailored ads. For instance, if a user browsed products on a shopping app but didn’t buy, they might see a retargeting ad for those products on Facebook or other advertising platforms.

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The most effective ways to advertise your e-commerce business

Banner Flow

Rich media banner ads. Rich media banner ads have been proven to increase engagement too, with one report stating that the engagement is eight times higher when compared to standard banner ads. The only question is, what type of rich media will work best for you? This is done through placing cookies in the user’s browser.