Programmatic Advertising: What Is It and How Does It Work?
MNTN
MARCH 19, 2024
Data Management Platform (DMP) A DMP is a technology used in programmatic advertising to collect and manage large sets of audience data from various sources, including online behavior, demographics, and purchase history. Cost Per Acquisition (CPA) : The cost of acquiring a customer, not just a lead, through the campaign.
97 
Let's personalize your content