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Performance Marketing: Complete Guide for 2024

MNTN

As the company plans its back-to-school campaign, the brand positioning aspect of its plan would tell them to focus on talking about protecting students’ lockers, keeping their expensive electronics safe, or preventing pranksters from stealing their gym clothes. This can include banner ads, photo ads, and video ads.

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What Is Performance Marketing? The Complete Guide for Advertisers

MNTN

As the company plans its back-to-school campaign, the brand positioning aspect of their plan would tell them to focus on talking about protecting a student’s lockers, keeping their expensive electronics safe, or preventing pranksters from stealing their gym clothes. Create Performance Targets. Cost per Acquisition (CPA).